The International Olympic Committee (IOC) announced Tuesday that it has awarded the U.S. media rights to the 2014, 2016, 2018 and 2020 Olympic Games to NBCUniversal for $4.38 billion.
The news means you'll see all the Olympic coverage you expect on WSFA 12 News for nearly a decade to come.
"We are honored to continue as the U.S. Olympic broadcaster for the remainder of this decade," said Brian Roberts, Chairman & CEO of Comcast. "We are proud to continue the rich heritage and long association that NBC has had with the IOC and I personally want to thank President Jacques Rogge and Richard Carrion for their long-term trust."
"It is a great thrill to know that NBC's unsurpassed Olympic heritage and unprecedented partnership with the IOC will continue through 2020," said Mark Lazarus, Chairman, of NBC Sports Group.
The decision came after two days of meetings held at the IOC headquarters in Lausanne. Switzerland, during which ESPN, Fox and NBC each gave a presentation and submitted their proposals to the IOC.
IOC President Jacques Rogge said, "We are delighted to have reached an agreement with our longstanding partner NBC."
NBC has been home to a total of 12 Olympic Games, more than any other network. The 2012 London Summer Olympics will be NBC's 13th Olympic Games broadcast and seventh consecutive.