New, free beach app for Gulf Shores, Orange Beach

Guests visiting Alabama's 32 miles of white-sand beaches have a new mobile vacation tool at their fingertips. Gulf Shores & Orange Beach Tourism (CVB), which serves as the area's official destination marketing organization, announced the launch of its new vacation guide app that is available through both the iTunes and Android stores.

In addition to providing detailed listings for all accommodations, restaurants and attractions in the area, the app showcases specials for local restaurants, lists nearby businesses, previews the weather forecast, provides links to all of the CVB's social channels, and enables users to check into Facebook Places.

"The use of this app allows us to reach our guests directly and provide the necessary content in a fun, engaging and simple to use manner," said Herb Malone, president/CEO for the CVB. "We are confident that this tool will enrich the beach vacation experience even more while allowing guests to get back to the real reason why they came on vacation – reconnecting with those you love."

Guests who download this new app may receive a small token by visiting either the Gulf Shores or Orange Beach Welcome Center through Labor Day and showing the app on your phone to one of the welcome center staff members.

The CVB will be rolling out an app awareness program in the coming months.

Users wishing to download this free app may go to or, and search for the app titled Gulf Beaches.

INFORMATION SOURCE: Gulf Shores & Orange Beach Tourism