J.D. Power’s Senior Director of Global Automotive, Robert Neis (L) presented David Zuchowski (middle), president and chief executive officer, Hyundai Motor America and Gradu Mircea (R), dir. quality with three J.D. Power 2014 U.S. Initial Quality Awards
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Three Hyundai vehicles were presented the highest award for initial quality in their respective segments Thursday by J.D. Power and Associates.
The award went to the 2014 Genesis, 2014 Montgomery-built Elantra and the 2014 Accent, bringing Hyundai's rank up to fourth overall, up six spots from last year. Hyundai also had the highest rank in the non-premium brand segment.
Hyundai also had six vehicles in the top three positions in their segments, including second place finishes for the Santa Fe and Sonata and a third place finish for Equus.
This is the third time Hyundai has been the highest ranked non-premium brand in the past 10 years, and the third time to finish in the top four brands overall.
The Initial Quality Study (IQS) is in its 28th consecutive year, and is the industry benchmark for new-vehicle quality, presented by J.D. Power.
"Receiving IQS awards in multiple vehicle segments acknowledges Hyundai's commitment to quality and customer satisfaction across our entire product lineup, not just our luxury vehicles," said Dave Zuchowski, president and CEO, Hyundai Motor America. "Today's awards are a true reflection of the hard work and dedication of all the Hyundai team members here, in Korea and Montgomery, Alabama."
The Hyundai brand
substantially reduced problems per 100 vehicles and finished fourth overall, gaining
six rank positions compared with 2013. The Hyundai overall score was 94
problems per 100 vehicles, 12 fewer than last year and 22 fewer problems than
the industry average which actually deteriorated three problems per 100
compared with 2013